Advertising and furomation : an integratie marketing communication prespective

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Material type: Text

TextLanguage: en Publication details: New Delhi Yata Mc Graw Hill 2004Edition: 6th edDescription: xxvi,778pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Permanent Reference Book	Main Library, Eastern University, Sri Lanka Permanent Reference Section	659.1 (Browse shelf(Opens below))	Not for loan		64150

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Previous	658.9 Successful Event Management	658,404 Project Management :a managerial approach	659.1 The Fundamentals of Advertising	659.1 Advertising and furomation : an integratie marketing communication prespective	659.1 Effective Advertising	659.1 Life After the 30-Second Spot	659.1 Trends in Advertising Management	Next

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