Marketing communications (Record no. 78384)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00355nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180613s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-7554-233-0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | en |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | SMITH, PR |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing communications |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New delhi |
| Name of publisher, distributor, etc. | kogan page india private ltd |
| Date of publication, distribution, etc. | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 640p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Scheduled Reference Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library, Eastern University, Sri Lanka | Main Library, Eastern University, Sri Lanka | Scheduled Reference Section | 13/06/2018 | 658.84 | 55360 | 13/06/2018 | 13/06/2018 | Scheduled Reference Book |