Guerilla marketing goes green (Record no. 76991)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00377nam a2200145Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190411151842.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180613s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470409510 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | en |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | LEVINSON,Jay conrad |
| 9 (RLIN) | 1026 |
| 245 #0 - TITLE STATEMENT | |
| Title | Guerilla marketing goes green |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | America |
| Name of publisher, distributor, etc. | John wiley & sons, Inc. |
| Date of publication, distribution, etc. | 2010 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Main Library, Eastern University, Sri Lanka | Main Library, Eastern University, Sri Lanka | Scheduled Reference Section | 13/06/2018 | 2 | 658.802 | 86353 | 31/01/2020 | 31/01/2020 | 13/06/2018 | Lending Book |