Advertising that works (Record no. 74887)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00340nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180613s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1-55738-169-0 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | en |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.111 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | FEARON, Robert |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising that works |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | USA. |
| Name of publisher, distributor, etc. | probus Pub Co. |
| Date of publication, distribution, etc. | 1991 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | (viii),206 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Scheduled Reference Book |
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