Managing Services Marketing: Text and Readings/

John E.G.Bateson

Managing Services Marketing: Text and Readings/ - Toronto; The Dryden Press, 1999 - xxvi, 471p.

0-03-022519-1


Marketing

658.8
Copyright © 2023 Main Library, Eastern University, Sri Lanka, Vantharumoolai, Chenkaldy, Sri Lanka
Tel: +94 65 2240213 | Email:librarian@esn.ac.lk