Normal view MARC view ISBD view

Strategic Brand Management

Kevin Lane Keller

Strategic Brand Management - 3rd ed. - Delhi Pearson 2013 - xxiii,695p.

ISBN: 9788131756898

Subjects--Topical Terms:
Opening Perspectives
Measuring and Interpreting Brand Performance
Closing Perspectives

Dewey Class. No.: 658.827

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)