The IEBM encyclopedia of Marketing
BAKER, Michael J.
The IEBM encyclopedia of Marketing - London. International Thomson Busines s Press 1999 - xiv,685p.
0-86152-304-1
380.03
The IEBM encyclopedia of Marketing - London. International Thomson Busines s Press 1999 - xiv,685p.
0-86152-304-1
380.03