| 000 | 00461nam a22001817a 4500 | ||
|---|---|---|---|
| 005 | 20260805111833.0 | ||
| 008 | 260805b |||||||| |||| 00| 0 eng d | ||
| 020 | _a0-07-053943-x | ||
| 041 | _aeng | ||
| 082 | _a659.1 | ||
| 100 |
_aJohn R.Rossiter _99939 |
||
| 245 | _aAdvertising Communications & Promotion Management/ | ||
| 250 | _a02nd | ||
| 260 |
_aBoston; _bIrwin McGraw Hill, _c1996 |
||
| 300 | _axvi, 640p. | ||
| 650 | 0 | _aManagement . | |
| 942 | _cBK | ||
| 999 |
_c92564 _d92564 |
||