| 000 | 00608nam a22002177a 4500 | ||
|---|---|---|---|
| 999 |
_c90125 _d90125 |
||
| 005 | 20181219101200.0 | ||
| 008 | 181219b ||||| |||| 00| 0 eng d | ||
| 020 | _a9788131756898 | ||
| 041 | _aen. | ||
| 082 | _a658.827 | ||
| 100 |
_aKevin Lane Keller _9644 |
||
| 110 |
_aM.G.Parameswaran & Isaac Jacob _9645 |
||
| 245 | _aStrategic Brand Management | ||
| 250 | _a3rd ed. | ||
| 260 |
_aDelhi _bPearson _c2013 |
||
| 300 | _axxiii,695p. | ||
| 650 |
_aOpening Perspectives _9646 |
||
| 650 |
_aMeasuring and Interpreting Brand Performance _9647 |
||
| 650 |
_aClosing Perspectives _9648 |
||
| 942 |
_2ddc _cPR |
||