000 00386nam a2200157Ia 4500
008 180613s9999||||xx |||||||||||||| ||und||
020 _a256228779
041 _aen
082 _a658.8
100 _aCHURCHILL, Gilbert A.
245 0 _aMarketing creating value for customers
250 _a2nd ed.
260 _aBoston
_bIrwin McGraw-Hill
_c1998
300 _axxiv, 630p
942 _cSR
999 _c78386
_d78386