| 000 | 00382nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 180612s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a0-86152-304-1 | ||
| 041 | _aen | ||
| 082 | _a380.03 | ||
| 100 | _aBAKER, Michael J. | ||
| 245 | 4 | _aThe IEBM encyclopedia of Marketing | |
| 260 |
_aLondon. _bInternational Thomson Busines _cs Press 1999 |
||
| 300 | _axiv,685p. | ||
| 942 | _cPR | ||
| 999 |
_c53398 _d53398 |
||