000 | 00415nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 180611s9999||||xx |||||||||||||| ||und|| | ||
020 | _a81-203-2156-1 | ||
041 | _aen | ||
082 | _a659.1 | ||
100 | _aCLOW , Kennethe , Donald baaek | ||
245 | 0 | _aIntegrated advertising , promotion and marketing communications | |
260 |
_bNew delhi : Prentice - hall o _cf india pri2002 |
||
300 | _a(xxvi) , 6 | ||
942 | _cLL | ||
999 |
_c22840 _d22840 |