Prahalad C.K. <br/><br/>
The Future of Competition :  Co Creating Unique Value with Customers  

 - Boston :  Harvard Business School Press ,   2004. 
 - xiii, 257p. 
<br/><br/><label>ISBN: </label>1578519535 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer Relations <br/>Competition
<br/><br/><label>Dewey Class. No.: </label>658.4