ARMSTRONG, SUSAN J. <br/><br/>
Principles of Marketing/ 

 - Australia;  Pearson Group Pvt Ltd,  2012 
 - xxiv, 605p. 
<br/><br/><label>ISBN: </label>978-1-4425-3110-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8