TY  - BOOK
AU  - Wit Bob De
AU  - Ron Meyer 
TI  - Strategy : Process , Content , Context : : An International Perspective 
SN  - 9781861529640
U1  - 658.4012 
PY  - 2004///
CY  - Australia
PB  - Thomson, 
KW  - Strategy Thinking
KW  - Business Level Strategy
ER  -