00380nam a22001577a 450000500170000000800410001702000150005804100080007308200100008110000190009110000210011024500290013125000120016026000330017230000170020520260717103414.0260717b        |||||||| |||| 00| 0 eng d  a0170122670  aeng  a658.8  aSummers James   aMichael Gardiner  aEssentials of Marketing   a2nd ed   aAustralia:bThomson, c2005.  axviii, 541p.