LOVELOCK, Christopher <br/><br/>
Services Marketing:People,Technology,Strategy 

 - 5th Edi 
 - Delhi  Pearson Education  2006 
 - 674 page 
<br/><br/><label>ISBN: </label>81-7758-072-8 
<br/><br/><label>Dewey Class. No.: </label>658.8