KOTLER,Philip <br/><br/>
Marketing management:Analysis,planing,implimentation and control 

 - 8th 
 - Ontario.  Prentice hall canada inc  1995 
 - xxiv,824p; 
<br/><br/><label>ISBN: </label>0-13-125725-0 
<br/><br/><label>Dewey Class. No.: </label>658.8'02