Kotler ,Philip <br/><br/>
Rrinciples of Marketing 

 - 13th ed. 
 - India  Dorling Kindersley Pvt Ltd.  2011 
 - xix, 114 p 
<br/><br/><label>ISBN: </label>9788131731017 
<br/><br/><label>Dewey Class. No.: </label>658.8