Cateora, Philip R <br/><br/>
InternationalMarketing 

 - 12th Edi 
 -  New Delhi: Tata Mcgraw- Hill  Publication2005 
 - XXXIV, 698 
<br/><br/><label>ISBN: </label>0-07-059879-7 
<br/><br/><label>Dewey Class. No.: </label>658.84