CZINKOTA, MICHAEL .R <br/><br/>
Marketing Manegment 

 - 2 nd 
 - Singapore  Thoman Asia pte. ltd  2002 
 - xxv, 598 P 
<br/><br/><label>ISBN: </label>0 324 02203 4 
<br/><br/><label>Dewey Class. No.: </label>658.8