weinreich ,Nedra ,Kline <br/><br/>
Hands on Social Marketing 

 - 2th ed. 
 - London  Sage Ltd  2011 
 - xiv, 309 p 
<br/><br/><label>ISBN: </label>9781412953696 
<br/><br/><label>Dewey Class. No.: </label>658.8